About the Client
The Story
Sherita Perez is a Texas songwriter and performer with 30 years of live performance experience, an Austin Live Music Fund grant, and appearances on Hulu, Fox 7, and Austin City Limits Radio.
Her old site was a typical musician's website, spread across eight pages for bio, music, shows, photos, store, and press. It didn't reflect how her career had grown into commissioned songs, conservation projects, and creative partnerships. I rebranded and rebuilt it on a new platform as a single, story-driven experience that leads with her credibility and makes it easy to hire her for any of those things.
Scope of WorkSOW-001
What I Did
- 01Led the rebrand and full site redesign
- 02Rebuilt the site, consolidating eight pages into one
- 03Structured the site around three ways to work together
- 04Showcased her awards, press, and 40+ collaborator logos
- 05Integrated streaming, video, and social reels in one place
- 06Built a location photo gallery from her travels
- 07Converted and optimized dozens of raw photos for the web
- 08Built a custom inquiry form that routes leads to her inbox
- 09Linked her artist brand with her Ranger Rita site
- 10Handled the domain, DNS, SSL, and launch
Brand Mark
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